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Monster Mission Year Plan

Google Ad Grants & SEO

Monster Impact: Ad Grants

Monster Mission Year Plan

Original price was: $10,788.00.Current price is: $8,388.00. / year

Monster Mission: Maximize Your Impact with SEO and Google Ad Grants Management

Monster Mission is designed to amplify your mission by seamlessly combining professional Google Ad Grants Management with expert Search Engine Optimization (SEO) for your website. This powerful package enables us to create high-quality, keyword-specific content that not only improves your site’s organic performance but also enhances the success of your Google Ads campaigns.

By crafting targeted landing pages optimized for both search engines and ad performance, we ensure your organization reaches the right audience effectively. Managing the Google Ad Grants platform requires specialized expertise to achieve impactful results. As a long-standing member of the Certified Professional Community, we bring proven experience to help you maximize the reach and potential of the Google Ad Grants program, driving meaningful engagement and growth for your mission.

Service Overview

AD GRANTS

AD GRANTS APPLICATION & APPROVAL
As Google Certified Partners, we’ll apply for a $10,000 monthly recurring grant on your behalf to use for Google Ads. 100% of everyone we’ve applied for has been approved. With Google Ad Grants, you can increase your website traffic by as much as 1,500+ targeted people monthly.

EXISTING ACCOUNT CLEANUP
If you already have Google Ad Grants, that’s great! This service is for accounts that already have a Google Ad Grant. This service includes working to lift suspensions, fixing errors in the account, identifying what is already working well, and making improvements wherever we can.

DISCOVERY MEETING
We will conduct a online video meeting with your team to review your website and discuss your organization’s goals in order to better inform our efforts when it comes to structuring your account.

EXPERT ACCOUNT MANAGEMENT
In order to get results with Google Ad Grants, your ad account must have a clear strategy and meaningful conversion tracking must be implemented. The account must also follow specific guidelines in order to continue to receive the Ad Grant each month. We will implement an expert ad account strategy and work with you to ensure a solid foundation is set in place for your campaign. We will structure your account and train your team based on the official program policies and eligibility requirements:

LANDING PAGES
We will review the pages on your website to see if we can use them as landing pages for your ads. Our goal is to identify 1-6 pages to use, as this will give us a good foundation to build your ad account around. We will make suggestions for your current pages and/or provide you with ideas for new pages. We can make the approved changes to your web pages ourselves or work with you and/or your webmaster to get the tasks completed.

WEBSITE REVIEW & USER EXPERIENCE
We are a team of SEO Experts, Web Developers and Ad Specialists. We will review your website and specifically pages that are being used for the ad campaign. We will make recommendations, create content as needed, and work with your team to make sure your website is meeting your goals.

KEYWORD RESEARCH
We will identify the ways in which people search for your organization so we can target them with highly relevant and compelling ads.

AD CREATION
Using our landing pages and keyword research, we will create ad groups and ad copy specifically designed to reach your target audience. Your team will review, approve, and edit all ad copy before we publish it to your Google Ad Grants campaign. These ad groups are designed to create a strong foundation to build on as we start getting meaningful traction with your ad campaign.

GOOGLE ANALYTICS CONVERSION SETUP
We will work with you to identify meaningful conversions on your website, such as tracking form submissions, getting directions, links to your affiliate websites, etc. We can handle all of the coding that needs to be implemented or, if you prefer, walk you through doing it yourself. Ad Grants runs on a conversion-based bid structure, so creating meaningful conversions is mandatory for having a successful ad campaign.

ACCOUNT SUPPORT
Access to our support team at any time during business hours with 24 hour response times.

MAINTAIN ELIGIBILITY
The Google Ad Grants program has compliance requirements that must be met on a monthly basis in order to continue to be eligible for the grant. These requirements can change and new requirements are often introduced. We have many years of experience in dealing with Ad Grants requirements. We leverage this experience to maintain your eligibility and maximize the effectiveness of your ad campaign.

GOOGLE AD GRANTS TRAINING & ACCOUNT TRANSITION
If you decide to cancel management services with Rank Monsters, we will provide your team with 1 hour of hands-on training. Training with an organization that is an expert at managing Ad Grants is a huge value. Our resources will save your team time and money and keep you from potentially losing your grant by getting your account suspended.

SEARCH ENGINE OPTIMIZATION

SEO is the practice of making changes to a website to help it perform better in organic search results. There are many components of SEO, from making changes to a website’s code and architecture, to updating and improving content, to building links and citations around the web.

On-Page SEO:

We will complete all tasks necessary to optimize your web pages for specific keywords in order to improve search visibility and traffic. This involves aligning page-specific elements like title tags, headings, content, images and internal links with keywords.

Comprehensive On-Page SEO Tasks:

  • Titles and Meta Descriptions
  • Image Optimization
  • Optimizing H1 and H2 Headings and Content for Each Page Based on Keyword Research
  • Website Updates (up to 1 hour per month)
  • Creating New Pages for SEO and Google Ad Grant Needs

Off-Page SEO:

1) Google My Business (GMB) services

  • Weekly Updates with Google Posts: Keep your audience informed and engaged by sharing weekly eye-catching posts about your latest offers, events, and news. This strategy directly boosts customer engagement and positively influences brand perception.
  • Fully Optimized GMB Profile: Ensure your business stands out in local search results with a meticulously optimized GMB profile. We manage accurate business information, upload captivating photos, and craft compelling descriptions to capture the attention of potential customers.
  • Advanced SEO Strategies: Our expert team employs the latest SEO techniques to enhance your local search visibility. By targeting the right keywords, optimizing your GMB listing, and managing your online reviews, we increase your business’s chances of appearing at the top of Google searches.

2) Link Building – In addition to building links from citation sites and networks, RankMonsters will also work to earn links from other related or high-value websites. We identify the sites we want links from by looking at pages linking to your competitors or to related high-ranking websites in your industry. We then submit your website or content relevant to your website in order to earn a link back to you.

REAL-TIME REPORTING
We will create a real-time report in Looker Studio that summarizes the performance of your campaigns. This report will include data from your Google Ads account as well as Google Analytics, showcasing your website as a whole and highlighting the specific details of your Google Ad Grants Campaign. Within your standard performance report, we will also pull in data from your organic traffic to blend with data from your PPC (Google Ads Grants) campaigns to help you understand where your web traffic is coming from and how those users interact with your website. This will ultimately lead to learning more about your audience, which will continue to help inform and guide our marketing strategy.

$8,388

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Details

Annual Fee

Google Ad Grants Expert Customization & Training

TERMS

Our services require a 12-month commitment, with an annual subscription that auto-renews at the end of each term. Rank Monsters will meet with you quarterly to review progress, and we’ll discuss your upcoming renewal at the meeting before your subscription renews. If you intended to cancel and bring management in-house but missed the renewal deadline, you have a 15-day grace period following renewal to request a refund.

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